NEWS

Award-Winning Storytelling: ThinkThru Wins Two W3 Awards for My Ancora

ThinkThruOctober 7, 20255 min read

Nashville, TN - Oct 7, 2025 - ThinkThru, a creative studio that helps companies turn customer education into their most powerful competitive advantage, has been honored with two W3 Awards for its work on My Ancora, a short film created in partnership with nonprofit organization AncoraTN.

The film received Gold in General Video-Non-Profit and Silver in Video Features-Best Directing, distinguishing it among thousands of entries evaluated by the Academy of Interactive and Visual Arts.

Having the opportunity to leverage our team to support organizations like AncoraTN in combating human trafficking and supporting survivors is an incredible honor, said Matt Tidwell, Founder and CEO of ThinkThru.

AncoraTN serves as the single point of contact for all human trafficking referrals in Middle Tennessee, working with survivors to provide stability, healing, and hope.

The ThinkThru creative team included Matt Tidwell (Director), Karl Weidmann (Director of Photography), Alyssa Davenport (Operations Lead), Dave Behm (Post Production Manager), and Christian Flores (Editor).

The My Ancora film premiered at AncoraTN Voices of Freedom event, which raised approximately $280,662 to advance the organization mission.

To learn more or support their mission to eradicate human trafficking, visit www.ancoratn.org.

About ThinkThru

ThinkThru is a creative studio specializing in customer education for B2B software companies.

About AncoraTN

AncoraTN is a nonprofit organization dedicated to combating human trafficking in Middle Tennessee.

About the W3 Awards

The W3 Awards honors creative excellence on the web, recognizing outstanding websites, marketing programs, videos, and social content.

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